While re-editing and designing our newest consumer catalogs, I realized that I could realistically fill dozens of pages with information about tea. I try to put a lot of background information about tea in each catalog since our customer base has been expanding to more and more tea novices over the years. I am a big believer that an educated customer will appreciate their fine teas greater by knowing the background and proper brewing technique of each item they are brewing. I must admit that even to someone who works with tea for a living, sometimes an abundance of information can get a bit overwhelming and there are constraints to what we can print in each catalog. We love to talk and e-mail with our customers when they have questions about specific teas origins, seasonal variations, brewing times or even proper storage of their favorite teas. They are thankful when we are able to provide them with the information they are looking for. Of course, it is impossible to have a one on one conversation with everyone who places an order with us. So how can we get all this information about tea out to all our customers?
In 2010, many people now turn immediately to the Internet for information about just about everything. Tea is no exception. Just google the word "tea" and you will get millions of hits. Overall, there are only a few really great websites dedicated to true tea education.
With this in mind, we set out to create a website that hopefully will emerge as a true educational tool for those who wish to learn more about "everything" tea-related.
The final product is the recently launched "Great Teas" website. It can be viewed at the following link: http://www.greatteas.com/
This website features information about tea, tea history, tea suppliers, tea educational references; including books, magazines, blogs and tea review sites. When you have a moment, please take some time to visit this site today. Perhaps there is some information about your favorite beverage that you did not know?
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